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Parlay Closes Seed Round and Partners with JAM FINTOP to Transform Small Business and SBA Lending

Parlay Closes Seed Round and Partners with JAM FINTOP to Transform Small Business and SBA Lending

June 10, 2025 Craig Etkin

WASHINGTON–(BUSINESS WIRE)–Parlay Finance, an AI-powered Loan Intelligence System, today announced a $2 million seed funding round led by JAM FINTOP. This capital positions Parlay to continue scaling its technology nationwide, helping community lenders unlock substantial growth in the $1.4 trillion small business lending market.

“By democratizing access to AI-powered technology, Parlay is helping community banks to better compete while advancing their mission to serve local businesses.”Share

Closing the Small Business Lending Gap

While small businesses drive 44% of U.S. GDP, the lending infrastructure serving them remains stuck in the past – until now.

Parlay’s Loan Intelligence System (LIS) unlocks legacy bottlenecks that have plagued community lenders for decades. By complementing existing Loan Origination Systems (LOS), the LIS empowers lenders to increase loan volume, improve operational efficiency, and maximize profitability without increasing risk. The platform’s capabilities include digital customer onboarding, information verification, and an AI-powered decision management system to streamline processes for Small Business Administration (SBA) loans, which are traditionally complex and costly to underwrite. The LIS expedites eligibility verification and identifies the best-fit loan products for each applicant.

“JAM FINTOP’s investment and network of banks creates a powerful multiplier effect for our technology,” said Alex McLeod, CEO and co-founder of Parlay. “Through this partnership, we’re empowering community lenders nationwide to maintain rigorous underwriting standards while drastically improving operational efficiency and insight. By democratizing access to AI-powered technology, Parlay is helping community banks to better compete while advancing their mission to serve local businesses.”

Next-Generation Technology Meets Proven Market Access

This funding comes as Parlay deepens partnerships with several JAM FINTOP Network banks who recognize the platform’s value in streamlining SBA processes and increasing operational efficiencies. The capital will accelerate Parlay’s mission to democratize access to capital through better lending technology for community banks and credit unions nationwide. The company will expand product development, deepen integrations with existing systems of record, and grow its network of community lenders and mission-driven financial institutions. Stephen Schroder will be joining Parlay’s board of directors as the company continues to scale.

“Small business lending represents one of the most compelling growth opportunities for our bank limited partners, yet execution requires the right technology and infrastructure,” said Stephen Schroder, Investor at JAM FINTOP. “Parlay has built what our banks need: a system of intelligence that integrates with existing systems of record to deliver substantial improvements in both volume and efficiency. We are confident the team’s deep understanding of banking operations and proven ability to execute will drive value for financial institutions nationwide.”

For community lenders ready to capture market share in small business lending, Parlay represents the competitive advantage they have been waiting for.

About Parlay

Parlay Finance is a SaaS-based Loan Intelligence System (LIS) that helps lenders efficiently qualify SBA and small business loan prospects. Their AI-powered platform streamlines digital onboarding, verification, and eligibility assessment while complementing Loan Origination Systems to boost volume and profitability. For more information, visit www.parlay.finance.

About JAM FINTOP

JAM FINTOP is a joint venture between JAM Special Opportunity Ventures and FINTOP Capital. The partnership brings together bank experts and seasoned fintech entrepreneurs to invest in companies changing the way financial institutions and their customers move, track, and interact with money. For more information, visit www.jamfintop.com.

Contacts

Media Contact:
Trisha Wyman
Parlay Finance
contact@parlay.finance

(c)2025 Business Wire, Inc., All rights reserved.


Venture Capital
Business Wire, Parlay Finance, Venture Capital, Washington

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Infinite Reality, an innovation company powering the next generation of immersive media, AI, and ecommerce, today announced a landmark real estate partnership with renowned real estate investment, development and management firm Sterling Bay to co-develop a 60-acre site in Fort Lauderdale into a next-generation technology and entertainment campus. This ambitious redevelopment—expected to open in 2026—will serve as Infinite Reality’s new global headquarters and is the cornerstone of iR’s long-term real estate strategy, which begins with this flagship project in South Florida. The public-private project marks one of the largest creative economy investments in the area to date, aiming to generate more than 1,000 new jobs with an average salary of six figures and deliver long-term economic growth to the region. Located at 1400 NW 31st Avenue on the site of a remediated former Superfund property, the development features over 100,000 square feet of Class A office space for media, tech, and enterprise clients. Construction is expected to begin in early 2026, pending completion of permitting and design phases.

In a statement John Acunto, co-founder and CEO of Infinite Reality said, “This isn’t just a headquarters—it’s the heart of Infinite Reality’s future. As a proud South Florida resident, this project is deeply personal to me.” “It’s about transforming a community I love into a global hub for immersive technology and creativity. We’re building opportunity, fueling innovation, and laying the foundation for a lasting legacy. Partnering with a world-class development firm like Sterling Bay ensures that this vision is realized at the highest level—and that Fort Lauderdale becomes a defining force in the future of the digital economy.”

In addition to serving as a corporate campus, the site will include flexible spaces for retail, production, digital broadcasting, and entertainment ventures. The development also includes educational initiatives in partnership with local institutions to train and hire future talent in STEM, immersive tech, and creative production. Infinite Reality is an innovation company powering the next generation of digital media and ecommerce through spatial computing, artificial intelligence, and other immersive technologies. Infinite Reality’s suite of cutting-edge software, production, marketing services, and other capabilities empower brands and creators to craft inventive digital experiences that uplevel audience engagement, data ownership, monetization, and brand health metrics.
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Kimberly-Clark Corporation, one of the world's leading manufacturers of personal care and hygiene products, will establish an $800 million advanced manufacturing facility in Trumbull County, bringing an anticipated 491 new high-quality jobs. For Kimberly-Clark, this new facility would be its first in Ohio and represents not just a strategic expansion, but a decisive step in doubling down on growth in the American market. Spread across more than one million square feet, the Warren facility will provide the manufacturing capacity needed to unleash future growth for Kimberly-Clark’s fastest-growing personal care categories that include Baby & Child Care and Adult & Feminine Care. Warren is in geographic proximity to roughly 117 million consumers and will serve as a strategic hub for the Northeast and Midwest regions. Construction is expected to begin this month and will take up to two years.

In a statement Tamera Fenske, chief supply chain officer at Kimberly-Clark said, “Our investment in Warren is a pivotal step forward in our North America business and strategy.” “By establishing a new, state-of-the-art manufacturing facility in Ohio, we’re enhancing our ability to serve millions of consumers across the Midwest and Northeast with greater speed, agility, and resilience. It’s a once-in-a-career opportunity to build a facility from the ground up that reflects the future of manufacturing, and with the support of local partners like JobsOhio, the Department of Development, Lake to River, Western Reserve Port Authority, and local governments, we have the unique opportunity to create high-quality jobs and long-term economic impact in the region.”

Based in Dallas and employing 46,000 people in 34 countries, the company’s portfolio of brands also includes Huggies, Kleenex, Scott, Kotex, Cottonelle, Poise, Depend, Andrex, Pull-Ups, GoodNites, Intimus, Plenitud, Sweety, Softex, Viva and WypAll. Its products are sold in more than 175 countries and territories.
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Snorkel AI announced general availability of two new product offerings on the Snorkel AI Data Development Platform: Snorkel Evaluate and Snorkel Expert Data-as-a-Service. These launches advance its mission to turn knowledge into specialized AI—helping teams move from prototype to production at scale by leveraging Snorkel AI’s programmatic data development technology. In addition, Snorkel AI announced it has raised $100 million in Series D funding at a $1.3 billion valuation, led by Addition. This new funding will fuel continued research and innovation in evaluating and tuning specialized AI systems with expert data.


In a statement Alex Ratner, Co-founder and CEO of Snorkel AI said, “We are seeing a surge of momentum around agentic AI, but specialized enterprise agents aren’t ready for production in most settings.” “Enterprises need domain-specific data and expertise to make this a reality. We’re excited to deliver on this need and help AI innovators develop expert data to bring their LLM and agentic systems into production with our new offerings, which round out Snorkel’s unified AI data development stack.”

Snorkel AI is building the Snorkel AI Data Development Platform for evaluating and tuning specialized AI at scale. Snorkel AI’s offerings, including Snorkel Evaluate and Snorkel Expert Data-as-a-Service, accelerate evaluation and tuning of specialized AI systems with expert data—helping teams move from prototype to production at scale by leveraging Snorkel AI’s programmatic data development technology. Launched out of the Stanford AI Lab, Snorkel AI’s platform is used in production by Fortune 500 companies, including BNY, Wayfair, and Chubb, as well as across the U.S. federal government, including the U.S. Air Force.
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