New York, New York — According to state and local development sources, MB&F plans to invest $225,989.86 to expand in New York. The company plans to occupy the new space at 595 Madison Avenue in New York, on or about May 1, 2026. According to the company website MB&F is not a watch brand, it is an artistic and micro-engineering concept laboratory in which collectives of independent horological professionals are assembled each year to design and craft radical Horological Machines. Respecting tradition without being shackled by it enables MB&F to act as a catalyst in fusing traditional, high-quality watchmaking with cutting-edge technology and avant-garde three-dimensional sculpture. In 2007, MB&F unveiled their first Horological Machine, its sculptured, three-dimensional case and beautifully finished Engine setting the standard for the idiosyncratic Machines that followed Machines that tell the time, rather than Machines to tell the time. In 2011, MB&F launched their round-cased Legacy Machine collection. These more classical pieces (classical for MB&F that is) pay tribute to 19th century watchmaking excellence by reinterpreting complications from the great horological innovators to create contemporary objects d’art. Since then, MB&F alternate between launching an exciting new Horological Machine and an historically-inspired Legacy Machine. Also in 2011, MB&F opened its first M.A.D. Gallery in Geneva (M.A.D. stands for Mechanical Art Devices); an art gallery showcasing not only MB&F’s own timekeeping machines, but also other forms of mechanical and kinetic art from creators around the world. The MB&F M.A.D. Gallery is a captivating universe of kinetic art where Horological Machines and Mechanical Art Devices reign supreme. The first M.A.D. Gallery opened in Geneva, a stones throw from MB&Fs offices and atelier in the heart of the city’s old town. A second M.A.D. Gallery opened in Taipei in 2014, a third one in Dubai in January 2016 and the latest one in Hong Kong in October 2018.

To learn more about MB&F, visit https://www.mbandf.com/

Company Contact:
Serge Kriknoff, Partner Head of R&D & Production
41 (0)22 786 36 18

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