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FinOps Platform DigitalEx Rebrands as Mavvrik; Announces $6.2MM Seed Round to Address Spiraling IT Costs

FinOps Platform DigitalEx Rebrands as Mavvrik; Announces $6.2MM Seed Round to Address Spiraling IT Costs

March 3, 2025 Craig Etkin

Mavvrik puts an end to financial blindspots— giving CFOs, FinOps, and IT teams real-time control over every dollar spent across Cloud, AI, SaaS, and On-Prem infrastructure

AUSTIN, Texas, Feb. 19, 2025 /PRNewswire/ —  Mavvrik, the unified platform for IT financial control, today announces a $6.2MM seed funding round led by S3 Ventures and Flyover Capital, with participation from Tuesday Capital, ClutchVC, Amplify.LA, and Knoll Ventures. This investment fuels Mavvrik’s go-to-market expansion and product innovation. As part of this growth, Mavvrik is expanding its leadership team, including the appointments of Paul Franz, VP of Sales; Chris Paap, VP of Product Management; and Lindsey Tishgart, VP of Marketing.

FinOps teams are under mounting pressure to rein in unpredictable public cloud, private cloud, on-prem, AI, and SaaS costs. The challenge is escalating with AI workloads scaling at an unprecedented pace, GPU compute demands surging, on-prem infrastructure making a comeback, and multi-cloud environments growing increasingly complex. As IT spending becomes more fragmented, financial blind spots widen, making accurate cost allocation, forecasting, and chargebacks nearly impossible.

Mavvrik solves this problem by serving as a single source of truth for cloud, AI, on-prem, and SaaS spend, ensuring enterprises can:

  • Gain full cost visibility across cloud, AI, on-prem, and SaaS ecosystems
  • Automate cost allocation and chargebacks to hold teams financially accountable
  • Set budget guardrails and anomaly detection to prevent cost overruns
  • Optimize AI and GPU spend with per-model tracking and forecasting
  • Track Cost-to-Serve at the customer, product, and feature level to maximize profitability

“Infrastructure costs are no longer just an IT problem—they’re now a financial risk,” said Sundeep Goel, CEO of Mavvrik. “Companies are investing heavily in AI, cloud, and SaaS without knowing where the money is going. Mavvrik delivers the financial visibility and automation CFOs and FinOps teams need to eliminate waste, enforce accountability, and turn IT costs into strategic investments.”

Unlike traditional FinOps tools that focus solely on cost tracking and short-term optimization, Mavvrik ensures every dollar is accounted for by tracking and managing costs across:

  • Public cloud providers: AWS, Google Cloud, Microsoft Azure, Oracle Cloud
  • Private cloud environments: VMware, Kubernetes
  • AI workloads: Meta, Anthropic, OpenAI, Mistral, Amazon Bedrock, Gemini, and more
  • SaaS ecosystems: Ensuring visibility and cost control across applications such as Databricks, MongoDB, and more

“AI, multi-cloud, and SaaS sprawl have turned IT spending into a black box, making cost governance nearly impossible—until now,” said Eric Engineer, Partner at S3 Ventures. “Mavvrik is transforming IT cost chaos into financial discipline—bringing real-time transparency, unit economics, and predictive budget controls to the fastest-growing areas of IT spend. This is the end of reactive cost management. We’re thrilled to partner with Mavvrik to deliver financial governance that’s proactive, automated, and built for the scale of modern IT.”

To learn how Mavvrik helps enterprises eliminate waste, enforce financial accountability, and forecast IT spend with precision, visit https://www.mavvrik.ai/.

About Mavvrik
Mavvrik is the financial control center for modern IT, providing enterprises with complete visibility, automation, and governance across cloud, AI, SaaS, and on-prem infrastructure. Built for CFOs, FinOps, and IT leaders, Mavvrik eliminates financial blind spots, enforces accountability, and transforms IT costs into strategic investments. With real-time cost tracking, automated chargebacks, and predictive budget controls, Mavvrik helps enterprises reduce waste, optimize AI and hybrid cloud spend, and maintain financial precision at scale. Visit www.mavvrik.ai to learn more.

About S3 Ventures
Founded in 2005, S3 Ventures is one of the largest and longest-serving venture capital firms in Texas. We empower visionary founders with the patient capital and true resources required to grow extraordinary, high-impact companies in Business Technology, Digital Experiences, and Healthcare Technology. Learn more at www.s3vc.com.

Media Contact:
Rick Medeiros
510-556-8517
390363@email4pr.com

SOURCE Mavvrik

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Fabric, a leader in care delivery and consumer experience, has announced the acquisition of UCM Digital Health (UCM), a leading digital health and telehealth provider. The acquisition expands Fabric's services to about 400 new employer and payer customers, adding one million covered lives. Fabric now serves over 75 health systems, 30,000 employers, and over 100 million lives across all 50 states. This marks Fabric’s fifth acquisition in less than three years, underscoring its strategic build-and-buy approach to unify the fragmented digital health landscape. By expanding its footprint in the payer and employer markets, Fabric is extending its comprehensive care access and experience platform paired with its nationwide provider network to streamline virtual-first care, expand access, improve efficiency and outcomes, and reduce both medical and overhead costs.

In a statement Aniq Rahman, CEO and Founder of Fabric said, "For Fabric, it’s about making healthcare more accessible.” “We’ve already made meaningful progress in the payer and employer markets, and this acquisition allows us to deepen that impact. By bringing more payers and employers onto our platform, we’re creating a connected experience that streamlines workflows, reduces friction and costs, and ultimately drives better outcomes for members and our partners." Moving forward, the 400 payers and employers served by UCM will transition to Fabric’s expanded technology and clinical network, gaining access to enhanced omnichannel patient experiences that improve efficiency before, during, and after virtual care. Through Fabric’s nationwide provider network, patients can receive a treatment plan for most common medical conditions in just five minutes or connect with a behavioral health provider within three days.

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Flex has closed a $60 million Series B equity round led by Portage, bringing total equity raised to $105 million. In the last year, the company has quadrupled revenue and tripled its payments volume to $3 billion as it scales its all-in-one business and personal finance platform for high-net-worth middle-market business owners. Running a profitable middle-market business has become one of the most complex financial jobs in America, with owners often juggling more than ten disconnected systems to manage their money. Flex was created to give these high net worth owners a single place to run both their business and personal finances. This latest $60 Million equity round, followed by its $200 Million debt and $25 Million equity raise announced earlier this year, builds on a period of rapid hypergrowth. In just 12 months, Flex has grown revenue fourfold and increased annualized total payments volume from $1 billion to $3 billion across a suite of products, positioning Flex as one of the fastest-growing fintech companies at scale with best-in-class capital efficiency.

Flex is building the category-defining company solving this gap for high net worth business owners with a five-pillar strategy built around private credit, a business finance stack, a personal finance stack, payment solutions, and an ERP built for middle market businesses. These customers now use an average of four or more Flex products. Flex’s Business Credit Card, which provides 60-day float on every transaction, has been a major driver of adoption, acting as the wedge into deeper financial operations. Once owners experience the benefits of the Flex Credit Card, they often go on to adopt Flex’s banking, payments, working capital, and expense management tools to replace fragmented legacy systems. This integrated model has allowed Flex to scale with high efficiency and has created a strong foundation for its expansion into personal finance.

Launched in 2023, Flex a Flexbase Technologies brand is the AI Native “Private Bank” for high net worth business owners in the middle market. Flex is building the category-defining company solving this gap for high net worth business owners with a five-pillar strategy built around private credit, a business finance stack, a personal finance stack, payment solutions, and an ERP built for middle market businesses. Flex is the first platform that supports every step of their financial lives, from the moment they earn revenue to the moment they spend it personally.
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Across the United States, a new industrial age is taking shape. Trillions of dollars in infrastructure, from energy projects and advanced manufacturing to data centers and critical mineral facilities, must be built in the next decade. But large construction projects are slower and more expensive today than they were half a century ago. Unlimited Industries, a California-based company using AI to rethink how infrastructure gets built, has raised $12 million in seed funding to change that. The round was co-led by Andreessen Horowitz and CIV, with participation from leading industry investors. The capital will accelerate Unlimited’s expansion and further develop its proprietary AI platform – one designed to make large-scale engineering and construction faster, cheaper, and more ambitious.

Unlike traditional construction firms or standard software companies, Unlimited is an AI-native construction company that both designs and builds. Its proprietary platform can generate and evaluate hundreds of thousands of design configurations in parallel, automatically identifying optimal layouts for cost, safety, and performance before construction begins. By integrating AI-driven design with its own vertically integrated engineering and construction teams, Unlimited eliminates the costly handoffs and misaligned incentives that have defined the industry for decades.

In a statement Alex Modon, Co-Founder and CEO of Unlimited Industries said, “Advances in AI mean we can finally build the physical world the way we build software.” “The traditional construction model is slow, brittle, and fundamentally misaligned. Our approach replaces static design choices with a dynamic, data-driven process that learns from every project. The result is faster, cheaper, and more successful projects.”

Unlimited is an AI-native construction company headquartered in San Francisco. Today, the company designs and builds across energy infrastructure, data centers, critical minerals, and advanced manufacturing, helping developers build with greater speed, ambition, and efficiency. Their mission is to build a future of radical physical abundance by automating construction end-to-end. The company was founded in 2025 by serial founders Alex Modon, Jordan Stern, and Tara Viswanathan.
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