Boston, MA – According to filings with the U.S. Securities and Exchange Commission, OfferFit is raising $14,870,991.00 in new funding. Sources indicate as part of senior management President and Chief Executive Officer, George Khachatryan played a key role in securing the recent investment and it will aid in aggressively expanding the company, as well as broaden and accelerate product development.

About OfferFit
Marketers are increasingly turning to personalization to grow revenue and customer lifetime value. But personalizing using A/B tests doesn’t scale, since you can only test a small number of ideas at a time. OfferFit uses self-learning AI to automate the process of experimentation, allowing marketers to test & learn at a radically faster pace than with A/B tests. Unlike other solutions, OfferFit is fully configurable to meet the needs of enterprises — it works with any data, any channels, and any success metric. Developer of a self-learning AI-based decision engine designed to make promotions more profitable. The companys platform allows the users to divide customers into different segments and find the suitable offer for each segment using machine learning, enabling business owners to send personalized offers to customers and continuously learn from customers responses.

To learn more about OfferFit, visit http://www.offerfit.ai/

Contact:
George Khachatryan, President and Chief Executive Officer
214-305-9119
george@offerfit.ai
https://www.linkedin.com/in/george-khachatryan/

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