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Tailwind Capital Invests in Cloud for Good to Support Strategic Growth, Accelerating the Company’s Roadmap Across AI, Data and Salesforce’s Industry Solutions

Tailwind Capital Invests in Cloud for Good to Support Strategic Growth, Accelerating the Company’s Roadmap Across AI, Data and Salesforce’s Industry Solutions

April 2, 2025 Craig Etkin

NEW YORK–(BUSINESS WIRE)–Cloud for Good, a four-time Salesforce Partner of the Year primarily focused on the higher education and nonprofit sectors, announced that it has received a strategic investment from Tailwind Capital to accelerate the next phase of the company’s growth. A leading implementation and managed services partner focused on Salesforce Education Cloud and Nonprofit Cloud, Cloud for Good is accelerating its customers’ journeys across Salesforce’s vertical and horizontal offerings. As the company invests behind Salesforce’s Data Cloud and Agentforce offerings, as well as adjacent industries, Cloud for Good is partnering with Tailwind Capital to execute an aggressive expansion plan within the Salesforce ecosystem.

Cloud for Good is Tailwind’s most recent investment in the IT services space, after investing behind leading services businesses in the SAP, Oracle, Microsoft, Cisco and Google ecosystems. Cloud for Good fits squarely within Tailwind’s sector-focused approach to investing in U.S. lower middle market services companies.

Founded in 2010, Cloud for Good is a Summit Salesforce partner and has completed over 3,000 Salesforce implementations to date. The company serves some of the largest and most impactful organizations within its select verticals, bringing the full set of Salesforce experience and technical expertise to deliver complex implementations with a customer-first mindset. Cloud for Good is positioning itself as a leader around Salesforce’s Agentforce platform, advising its clients on building and customizing autonomous AI agents within the Salesforce environment. Cloud for Good provides a differentiated offering around Salesforce’s Data Cloud, with purpose-built data solutions tailored to its clients’ needs.

“We are excited to partner with the Tailwind team. Cloud for Good has a strong track record of exceptional delivery, and with Tailwind’s investment, we’ll be able to serve clients within the impact sector in new and exciting ways,” said Tal Frankfurt, Cloud for Good Founder and CEO. “This partnership comes at a pivotal time. It allows Cloud for Good to invest in our talent, expand our service offerings with a focus on AI and Data, and grow into adjunct industries, securing our position as the Salesforce partner of choice in the industries we serve.”

Will Fleder, Partner at Tailwind Capital, added, “Tal and the Cloud for Good team have built a great business and are clear leaders within their focus verticals. Tailwind’s deep history scaling IT services businesses makes us an ideal partner for Cloud for Good at this stage of their growth trajectory. We are thrilled to partner with Tal and the Cloud for Good team to support the company’s continued growth.”

“Cloud for Good is a distinguished Salesforce partner, purpose-built for delivering industry solutions specializing in Education Cloud and Nonprofit Cloud,” said Gurvendra Suri, Tailwind Capital Operating Executive and Executive Chairman at Cloud for Good. “Our deep industry expertise, coupled with robust implementation and managed services capabilities, empowers mission-driven organizations to achieve their goals more effectively. We are excited to continue strengthening our partnership with Salesforce and investing in innovative ways to meet the evolving needs of our customers.”

Tailwind and Cloud for Good have aggressive growth plans, including scaling the company into new Salesforce offerings and capabilities, as well as emerging as a leading thought partner for Salesforce and customers around AI and Data. Serving some of the largest customers in its chosen markets, Cloud for Good will continue to be a first mover in these exciting and high-growth technologies.

Guggenheim Securities LLC served as financial advisor and Holland & Knight LLP served as legal advisor to Cloud for Good. Baird served as financial advisor and Davis Polk & Wardwell LLP served as legal advisor to Tailwind Capital.

About Cloud for Good

Founded in 2010, Cloud for Good is a leading cloud consulting firm helping nonprofit organizations and higher education institutions create and accelerate their transformational value with technology. In 2021, Cloud for Good took strategic investment from Achieve Partners to help scale the business. With over 3,000 implementations completed, Cloud for Good helps clients innovate operations and create sustained success through a variety of services, including migration, data warehousing, staffing, managed services, and more. For more information, please visit www.cloud4good.com.

About Tailwind Capital

Tailwind Capital is a private equity firm with a sector-focused approach to investing in U.S. lower middle market services companies within Infrastructure Services, Supply Chain and IT Services. Tailwind’s value creation model is centered on its Buy and Build investment strategy, which seeks to scale lower middle market businesses through accretive acquisitions and operational investments, including foundational resourcing, professionalizing operations, implementing technology capabilities and investing in talent. Since inception, Tailwind has invested in over 50 portfolio companies and over 245 add-on acquisitions. For more information, please visit www.tailwind.com.

Contacts

FGS Global
TailwindCapital@fgsglobal.com

(c)2025 Business Wire, Inc., All rights reserved.


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Infinite Reality, an innovation company powering the next generation of immersive media, AI, and ecommerce, today announced a landmark real estate partnership with renowned real estate investment, development and management firm Sterling Bay to co-develop a 60-acre site in Fort Lauderdale into a next-generation technology and entertainment campus. This ambitious redevelopment—expected to open in 2026—will serve as Infinite Reality’s new global headquarters and is the cornerstone of iR’s long-term real estate strategy, which begins with this flagship project in South Florida. The public-private project marks one of the largest creative economy investments in the area to date, aiming to generate more than 1,000 new jobs with an average salary of six figures and deliver long-term economic growth to the region. Located at 1400 NW 31st Avenue on the site of a remediated former Superfund property, the development features over 100,000 square feet of Class A office space for media, tech, and enterprise clients. Construction is expected to begin in early 2026, pending completion of permitting and design phases.

In a statement John Acunto, co-founder and CEO of Infinite Reality said, “This isn’t just a headquarters—it’s the heart of Infinite Reality’s future. As a proud South Florida resident, this project is deeply personal to me.” “It’s about transforming a community I love into a global hub for immersive technology and creativity. We’re building opportunity, fueling innovation, and laying the foundation for a lasting legacy. Partnering with a world-class development firm like Sterling Bay ensures that this vision is realized at the highest level—and that Fort Lauderdale becomes a defining force in the future of the digital economy.”

In addition to serving as a corporate campus, the site will include flexible spaces for retail, production, digital broadcasting, and entertainment ventures. The development also includes educational initiatives in partnership with local institutions to train and hire future talent in STEM, immersive tech, and creative production. Infinite Reality is an innovation company powering the next generation of digital media and ecommerce through spatial computing, artificial intelligence, and other immersive technologies. Infinite Reality’s suite of cutting-edge software, production, marketing services, and other capabilities empower brands and creators to craft inventive digital experiences that uplevel audience engagement, data ownership, monetization, and brand health metrics.
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Kimberly-Clark Corporation, one of the world's leading manufacturers of personal care and hygiene products, will establish an $800 million advanced manufacturing facility in Trumbull County, bringing an anticipated 491 new high-quality jobs. For Kimberly-Clark, this new facility would be its first in Ohio and represents not just a strategic expansion, but a decisive step in doubling down on growth in the American market. Spread across more than one million square feet, the Warren facility will provide the manufacturing capacity needed to unleash future growth for Kimberly-Clark’s fastest-growing personal care categories that include Baby & Child Care and Adult & Feminine Care. Warren is in geographic proximity to roughly 117 million consumers and will serve as a strategic hub for the Northeast and Midwest regions. Construction is expected to begin this month and will take up to two years.

In a statement Tamera Fenske, chief supply chain officer at Kimberly-Clark said, “Our investment in Warren is a pivotal step forward in our North America business and strategy.” “By establishing a new, state-of-the-art manufacturing facility in Ohio, we’re enhancing our ability to serve millions of consumers across the Midwest and Northeast with greater speed, agility, and resilience. It’s a once-in-a-career opportunity to build a facility from the ground up that reflects the future of manufacturing, and with the support of local partners like JobsOhio, the Department of Development, Lake to River, Western Reserve Port Authority, and local governments, we have the unique opportunity to create high-quality jobs and long-term economic impact in the region.”

Based in Dallas and employing 46,000 people in 34 countries, the company’s portfolio of brands also includes Huggies, Kleenex, Scott, Kotex, Cottonelle, Poise, Depend, Andrex, Pull-Ups, GoodNites, Intimus, Plenitud, Sweety, Softex, Viva and WypAll. Its products are sold in more than 175 countries and territories.
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Snorkel AI announced general availability of two new product offerings on the Snorkel AI Data Development Platform: Snorkel Evaluate and Snorkel Expert Data-as-a-Service. These launches advance its mission to turn knowledge into specialized AI—helping teams move from prototype to production at scale by leveraging Snorkel AI’s programmatic data development technology. In addition, Snorkel AI announced it has raised $100 million in Series D funding at a $1.3 billion valuation, led by Addition. This new funding will fuel continued research and innovation in evaluating and tuning specialized AI systems with expert data.


In a statement Alex Ratner, Co-founder and CEO of Snorkel AI said, “We are seeing a surge of momentum around agentic AI, but specialized enterprise agents aren’t ready for production in most settings.” “Enterprises need domain-specific data and expertise to make this a reality. We’re excited to deliver on this need and help AI innovators develop expert data to bring their LLM and agentic systems into production with our new offerings, which round out Snorkel’s unified AI data development stack.”

Snorkel AI is building the Snorkel AI Data Development Platform for evaluating and tuning specialized AI at scale. Snorkel AI’s offerings, including Snorkel Evaluate and Snorkel Expert Data-as-a-Service, accelerate evaluation and tuning of specialized AI systems with expert data—helping teams move from prototype to production at scale by leveraging Snorkel AI’s programmatic data development technology. Launched out of the Stanford AI Lab, Snorkel AI’s platform is used in production by Fortune 500 companies, including BNY, Wayfair, and Chubb, as well as across the U.S. federal government, including the U.S. Air Force.
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