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e:cue Launch Introduces First-of-its-Kind, AI-Powered Business Intelligence Solution

e:cue Launch Introduces First-of-its-Kind, AI-Powered Business Intelligence Solution

March 24, 2025 Craig Etkin

Former 2U Chief Revenue Officer Receives Backing from Ardent Venture Partners to Develop Go-To-Market Technology Using AI Agents

WASHINGTON, March 12, 2025 /PRNewswire/ — After a year in stealth, e:cue officially launches today with funding from Ardent Venture Partners, bringing AI Agents to power data science for go-to-market (GTM) business leaders. Founded by Harsha Mokkarala, former Chief Revenue Officer and Chief Data Scientist of 2U, Inc and senior executive at Capital One, e:cue is building the next generation of AI-driven intelligence for marketing and sales teams—helping organizations move beyond static data analysis to proactive, AI-driven decision-making.

Solving a Trillion-Dollar Business Intelligence Problem
Businesses are drowning in data, but most can’t extract real-world value from it. According to IBM, poor data quality costs businesses in the U.S. more than $3.1 trillion annually. e:cue is addressing these data challenges by embedding AI-driven data science directly into existing workflows, enabling leaders to anticipate challenges, identify opportunities, and take immediate action.

“Businesses don’t need more dashboards; they need the ability to trust and interpret their data,” said Harsha Mokkarala, Founder and CEO of e:cue. “This is an expensive and slow process that hinders their ability to find growth in today’s dynamic marketplaces. We are building e:cue to move beyond reporting—our AI Agent, Cue™, embeds actionable data science into the organization’s existing workflows, helping leaders make informed decisions with speed and confidence.”

A Proven Leader in Data-Driven Revenue Strategy
Mokkarala, formerly Chief Revenue Officer and Chief Marketing Officer at 2U and a senior executive at Capital One, has spent his career at the intersection of data, technology, and business strategy. At 2U, he led the company’s tenfold revenue growth and scaled digital education programs for top-tier universities. At Capital One, he helped spearhead the transition from traditional marketing to digital marketing powered by predictive analytics, redefining how the company engaged customers.

The First GTM-Specific Data Science Solution Using AI Agents
e:cue is pioneering agentic AI in the GTM business intelligence arena, an unexplored space representing a massive opportunity for transformation. A key part of this solution is Cue™, a custom AI agent that helps businesses monitor performance, predict outcomes, and confidently devise next steps. Cue is an embedded data analyst that helps automate critical analytical workflows, integrate them into existing tools and access them using natural language.

“While many businesses use generative AI in their marketing and sales operations, few tap into agentic AI to shape business strategy.” added Mokkarala. “Cue helps leaders move from reactive decision-making to proactively shaping GTM strategies.”

Investor Confidence in e:cue’s Vision
Backed by Ardent Venture Partners (AVP), e:cue is positioned to redefine AI-powered business intelligence. Phil Bronner, Managing Partner at AVP, sees e:cue’s approach as a game-changer for modern enterprises.

“Businesses generate vast amounts of data, but without data science, they struggle to turn it into a competitive advantage,” said Bronner. “e:cue is bridging that gap, using AI to enable actionable data science at scale for organizations of all types and sizes. We’re excited to support Harsha and the e:cue team as they transform how organizations operate.”

With strong early traction, investment from AVP, and a bold vision for the future of AI-powered decision-making, e:cue is set to become the go-to intelligence platform for business leaders looking to drive strategic growth.

About e:cue AI

e:cue AI is designed to be the last business intelligence solution you’ll ever need. Powered by real data science and advanced AI agents, e:cue AI reaches across a company’s entire data ecosystem, connecting fragmented information to build the most complete business picture. Instead of static dashboards and overwhelming spreadsheets, e:cue AI delivers actionable insights—right on Cue™. https://www.ecue.ai/

About Ardent Venture Partners

Ardent Venture Partners (AVP) is an early-stage, thesis-driven venture capital firm specializing in vertical SaaS, AI-native software applications, and B2B fintech. The firm has cultivated a portfolio that includes promising companies like Method Financial, Givebutter, Crux Climate, Collective, and Rainforest, each aiming to redefine their respective categories. For further details on AVP’s mission and portfolio, visit https://www.ardent.vc/.

Media Contact:

Jordan Valdés
202-643-4467
jordan@varnumstreetstrategies.com
www.varnumstreetstrategies.com

SOURCE e:cue

Copyright © 2025 Cision US Inc.


Venture Capital
Cision, e:cue, PRNewswire, Venture Capital, Washington

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Kimberly-Clark Corporation, one of the world's leading manufacturers of personal care and hygiene products, will establish an $800 million advanced manufacturing facility in Trumbull County, bringing an anticipated 491 new high-quality jobs. For Kimberly-Clark, this new facility would be its first in Ohio and represents not just a strategic expansion, but a decisive step in doubling down on growth in the American market. Spread across more than one million square feet, the Warren facility will provide the manufacturing capacity needed to unleash future growth for Kimberly-Clark’s fastest-growing personal care categories that include Baby & Child Care and Adult & Feminine Care. Warren is in geographic proximity to roughly 117 million consumers and will serve as a strategic hub for the Northeast and Midwest regions. Construction is expected to begin this month and will take up to two years.

In a statement Tamera Fenske, chief supply chain officer at Kimberly-Clark said, “Our investment in Warren is a pivotal step forward in our North America business and strategy.” “By establishing a new, state-of-the-art manufacturing facility in Ohio, we’re enhancing our ability to serve millions of consumers across the Midwest and Northeast with greater speed, agility, and resilience. It’s a once-in-a-career opportunity to build a facility from the ground up that reflects the future of manufacturing, and with the support of local partners like JobsOhio, the Department of Development, Lake to River, Western Reserve Port Authority, and local governments, we have the unique opportunity to create high-quality jobs and long-term economic impact in the region.”

Based in Dallas and employing 46,000 people in 34 countries, the company’s portfolio of brands also includes Huggies, Kleenex, Scott, Kotex, Cottonelle, Poise, Depend, Andrex, Pull-Ups, GoodNites, Intimus, Plenitud, Sweety, Softex, Viva and WypAll. Its products are sold in more than 175 countries and territories.
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Snorkel AI announced general availability of two new product offerings on the Snorkel AI Data Development Platform: Snorkel Evaluate and Snorkel Expert Data-as-a-Service. These launches advance its mission to turn knowledge into specialized AI—helping teams move from prototype to production at scale by leveraging Snorkel AI’s programmatic data development technology. In addition, Snorkel AI announced it has raised $100 million in Series D funding at a $1.3 billion valuation, led by Addition. This new funding will fuel continued research and innovation in evaluating and tuning specialized AI systems with expert data.


In a statement Alex Ratner, Co-founder and CEO of Snorkel AI said, “We are seeing a surge of momentum around agentic AI, but specialized enterprise agents aren’t ready for production in most settings.” “Enterprises need domain-specific data and expertise to make this a reality. We’re excited to deliver on this need and help AI innovators develop expert data to bring their LLM and agentic systems into production with our new offerings, which round out Snorkel’s unified AI data development stack.”

Snorkel AI is building the Snorkel AI Data Development Platform for evaluating and tuning specialized AI at scale. Snorkel AI’s offerings, including Snorkel Evaluate and Snorkel Expert Data-as-a-Service, accelerate evaluation and tuning of specialized AI systems with expert data—helping teams move from prototype to production at scale by leveraging Snorkel AI’s programmatic data development technology. Launched out of the Stanford AI Lab, Snorkel AI’s platform is used in production by Fortune 500 companies, including BNY, Wayfair, and Chubb, as well as across the U.S. federal government, including the U.S. Air Force.
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TicketManager, a global leader in event ticket and guest management solutions for the corporate enterprise, today announced Valeas Capital Partners, a growth-oriented private-equity firm, has acquired a majority stake in the company. Under the terms of the agreement, Valeas is committing $110 million to support TicketManager’s strategic growth plans. TicketManager Co-Founder and CEO Tony Knopp and COO Ken Hanscom will retain a minority interest in the Company. Founded in 2007, TicketManager is the category leader in providing software and services to manage end-to-end event ticket workflow and guest experiences. Serving as the central hub and system of record for data-driven organizations, the platform streamlines every step of the ticket management process. Every year, companies spend more than $600 billion on customer entertainment, yet 43% of corporate tickets are never used and fewer than 20% of organizations leverage modern software to optimize those investments and mitigate compliance risk.

In a statement Tony Knopp, CEO and Co-Founder of TicketManager said, “Live events are an important investment for businesses of all sizes. Whether major global sponsorships, naming rights for stadiums, luxury suites or even a few season tickets for the local team, companies use them to attract and keep customers while building their brands. But in today’s market, many companies struggle with growing pressure to show the value of their ticket spending.” “We knew there was a better way, and that’s why we created TicketManager – to make company tickets easy and prove the return on investment with cutting edge technology and services.”

TicketManager is a leading event- and guest-management platform that empowers companies to make client entertainment easy and drive greater return on investment. It offers convenient and simple technology to manage corporate sports and entertainment tickets, create exceptional guest life-cycle experiences, and measure effectiveness. TicketManager is trusted by more than 500 global brands including Verizon, FedEx, Adidas, Anheuser-Busch, and Mastercard.
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