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Sawmills exits stealth with $10M to tackle skyrocketing observability costs using AI

Sawmills exits stealth with $10M to tackle skyrocketing observability costs using AI

March 3, 2025 Craig Etkin

AI-powered platform improves observability data quality and prevents system outages while enabling vendor flexibility

SAN FRANCISCO, Feb. 19, 2025 /PRNewswire/ — Sawmills, the first smart telemetry data management platform, emerged from stealth today with $10M in seed funding. The highly oversubscribed round was led by Team8, with participation from Mayfield and Alumni Ventures. Founded by enterprise software veterans who were previously executives at New Relic, CloudBees, and Tricentis. Sawmills’ AI-powered platform allows enterprises to manage the data flowing from engineering teams to their observability tools, identifying opportunities for cost reduction while enhancing critical monitoring capabilities.

As modern software architectures grow more complex, observability has become critical for maintaining reliable systems – but organizations face dual challenges of unsustainable costs and data quality issues. The median company now spends nearly $2M annually on observability, and the majority of companies report experiencing unexpected cost spikes on a monthly basis. The scale of the problem was highlighted when a financial services firm was famously hit with a staggering $65M observability bill from Datadog.

“Engineering teams are grappling with both cost and quality challenges in their observability data,” said Ronit Belson, CEO of Sawmills, who founded the company alongside Amir Jakoby and Erez Rusovsky. “Missing data points, inconsistent formats, and duplicate data drive up costs and make root cause analysis unreliable and time-consuming. Observability has become the second-largest expense after cloud costs for most companies. In our conversations with VPs of Engineering at leading companies, they consistently tell us that up to 90% of their observability data is useless – yet they’re still paying to collect, process, and store all of it. Unpredicted spikes are another major challenge. We recently spoke with one company where a single developer’s mistake led to $250,000 in additional fees in just one day. Engineering teams need intelligent telemetry data management that not only improves data quality but also prevents costly mistakes before they happen. Sawmills automatically identifies optimization opportunities and implements guardrails to protect against unexpected cost spikes while ensuring you capture the data that matters.”

Sawmills enables companies to optimize their observability practices through intelligent data management. The platform uses AI models to analyze telemetry data as it streams through the system, automatically identifying opportunities to reduce spending, improve data quality, and prevent observability system outages. Companies can implement Sawmills’ recommendations with a single click and set automated policies to prevent unexpected cost spikes and availability issues. The platform’s intelligent routing capabilities not only direct data to cost-effective storage solutions but also provide organizations with the freedom to switch between observability vendors without disrupting their monitoring infrastructure.

The impact of Sawmills’ approach is already evident among early adopters. Edi Buslovich, a VP of Engineering at Via, said: “Partnering with Sawmills has set us on a path toward optimizing our telemetry data—paving the way for streamlined costs, improved observability resource allocation aligned with our business needs, and enhanced data governance.”

“Telemetry data management is emerging as a critical new category in enterprise cloud infrastructure,” said Liran Grinberg, Managing Partner at Team8. “The Sawmills team has a deep understanding of the problem and a comprehensive vision that perfectly positions them to own this new category. This isn’t just about cost reduction; we believe Sawmills’ approach to intelligent telemetry data management will massively improve observability and become essential infrastructure for modern enterprises.”

Built on the OpenTelemetry Collector, Sawmills enhances this widely adopted open-source standard with advanced AI-powered capabilities to deliver:

  • Real-time Processing: The platform’s AI-powered engine processes logs, metrics, and traces as they stream in, automatically detecting and fixing issues like missing data points and inconsistent formats while optimizing costs through smart sampling, routing, dropping, aggregation and more.
  • Comprehensive Control: Organizations gain complete control over their observability strategy through smart policies that automatically enrich telemetry data, improve data quality, and protect against unplanned data spikes and system outages.
  • Vendor Flexibility: Sawmills’ architecture ensures enterprises can maintain robust observability while having the freedom to adapt and switch between observability vendors as their needs evolve.

To learn more about how Sawmills can help your organization optimize observability costs and improve data quality, visit www.sawmills.ai 

SOURCE Sawmills

Copyright © 2025 Cision US Inc.


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California, Cision, PRNewswire, San Francisco, Sawmills, Venture Capital

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Kimberly-Clark Corporation, one of the world's leading manufacturers of personal care and hygiene products, will establish an $800 million advanced manufacturing facility in Trumbull County, bringing an anticipated 491 new high-quality jobs. For Kimberly-Clark, this new facility would be its first in Ohio and represents not just a strategic expansion, but a decisive step in doubling down on growth in the American market. Spread across more than one million square feet, the Warren facility will provide the manufacturing capacity needed to unleash future growth for Kimberly-Clark’s fastest-growing personal care categories that include Baby & Child Care and Adult & Feminine Care. Warren is in geographic proximity to roughly 117 million consumers and will serve as a strategic hub for the Northeast and Midwest regions. Construction is expected to begin this month and will take up to two years.

In a statement Tamera Fenske, chief supply chain officer at Kimberly-Clark said, “Our investment in Warren is a pivotal step forward in our North America business and strategy.” “By establishing a new, state-of-the-art manufacturing facility in Ohio, we’re enhancing our ability to serve millions of consumers across the Midwest and Northeast with greater speed, agility, and resilience. It’s a once-in-a-career opportunity to build a facility from the ground up that reflects the future of manufacturing, and with the support of local partners like JobsOhio, the Department of Development, Lake to River, Western Reserve Port Authority, and local governments, we have the unique opportunity to create high-quality jobs and long-term economic impact in the region.”

Based in Dallas and employing 46,000 people in 34 countries, the company’s portfolio of brands also includes Huggies, Kleenex, Scott, Kotex, Cottonelle, Poise, Depend, Andrex, Pull-Ups, GoodNites, Intimus, Plenitud, Sweety, Softex, Viva and WypAll. Its products are sold in more than 175 countries and territories.
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Snorkel AI announced general availability of two new product offerings on the Snorkel AI Data Development Platform: Snorkel Evaluate and Snorkel Expert Data-as-a-Service. These launches advance its mission to turn knowledge into specialized AI—helping teams move from prototype to production at scale by leveraging Snorkel AI’s programmatic data development technology. In addition, Snorkel AI announced it has raised $100 million in Series D funding at a $1.3 billion valuation, led by Addition. This new funding will fuel continued research and innovation in evaluating and tuning specialized AI systems with expert data.


In a statement Alex Ratner, Co-founder and CEO of Snorkel AI said, “We are seeing a surge of momentum around agentic AI, but specialized enterprise agents aren’t ready for production in most settings.” “Enterprises need domain-specific data and expertise to make this a reality. We’re excited to deliver on this need and help AI innovators develop expert data to bring their LLM and agentic systems into production with our new offerings, which round out Snorkel’s unified AI data development stack.”

Snorkel AI is building the Snorkel AI Data Development Platform for evaluating and tuning specialized AI at scale. Snorkel AI’s offerings, including Snorkel Evaluate and Snorkel Expert Data-as-a-Service, accelerate evaluation and tuning of specialized AI systems with expert data—helping teams move from prototype to production at scale by leveraging Snorkel AI’s programmatic data development technology. Launched out of the Stanford AI Lab, Snorkel AI’s platform is used in production by Fortune 500 companies, including BNY, Wayfair, and Chubb, as well as across the U.S. federal government, including the U.S. Air Force.
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TicketManager, a global leader in event ticket and guest management solutions for the corporate enterprise, today announced Valeas Capital Partners, a growth-oriented private-equity firm, has acquired a majority stake in the company. Under the terms of the agreement, Valeas is committing $110 million to support TicketManager’s strategic growth plans. TicketManager Co-Founder and CEO Tony Knopp and COO Ken Hanscom will retain a minority interest in the Company. Founded in 2007, TicketManager is the category leader in providing software and services to manage end-to-end event ticket workflow and guest experiences. Serving as the central hub and system of record for data-driven organizations, the platform streamlines every step of the ticket management process. Every year, companies spend more than $600 billion on customer entertainment, yet 43% of corporate tickets are never used and fewer than 20% of organizations leverage modern software to optimize those investments and mitigate compliance risk.

In a statement Tony Knopp, CEO and Co-Founder of TicketManager said, “Live events are an important investment for businesses of all sizes. Whether major global sponsorships, naming rights for stadiums, luxury suites or even a few season tickets for the local team, companies use them to attract and keep customers while building their brands. But in today’s market, many companies struggle with growing pressure to show the value of their ticket spending.” “We knew there was a better way, and that’s why we created TicketManager – to make company tickets easy and prove the return on investment with cutting edge technology and services.”

TicketManager is a leading event- and guest-management platform that empowers companies to make client entertainment easy and drive greater return on investment. It offers convenient and simple technology to manage corporate sports and entertainment tickets, create exceptional guest life-cycle experiences, and measure effectiveness. TicketManager is trusted by more than 500 global brands including Verizon, FedEx, Adidas, Anheuser-Busch, and Mastercard.
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