Lehi, UT – According to filings with the U.S. Securities and Exchange Commission, DataBased is raising $2,999,997.00 in new funding. Sources indicate as part of senior management President, Dan Watkins played a key role in securing the recent investment and it will aid in aggressively expanding the company, as well as broaden and accelerate product development.

About DataBased
DataBased offers a unique range of data visualization tools that empower sales teams with performance standardization, development, and goal-setting efficiency. Businesses are moving towards more data-driven strategies to help grow the company and support employee performance. According to Harvard Business Review, 99% of the industry-leading firms in the Fortune 1000 have reported heavy investments into data technology. However, many sales organizations with such investments are slow to understand the data representing where their people are falling short. This makes it difficult for sales leaders to effectively support their teams with the appropriate coaching needed to achieve performance consistency. This ultimately leads to disengaged employees who feel they are left to their own intuition and ultimately fail. DataBased simplifies the entire sales process and enables your team to make data-driven decisions that will ultimately lead to performance improvement.

To learn more about DataBased, visit http://databased.com/

Contact:
Dan Watkins, President
801-462-3773
dan@databased.com
https://www.linkedin.com/in/d-watkins/

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