Healthy Extracts, Inc. Announces Acquisition of Imaraïs Beauty, Expanding into the $787 Billion Global Health & Beauty Market
Transaction Expected to Accelerate Revenue Growth to an Annualized Run Rate of Approximately $24 Million by End of 2026 and More Than $55 Million in 2027
HENDERSON, Nev., May 18, 2026 — Healthy Extracts Inc. (OTCQB: HYEX), an emerging nutraceutical technology and precision-dose delivery company, announced the acquisition of Imaraïs Beauty, a rapidly expanding women’s wellness brand co-owned by globally recognized fitness icon Sommer Ray and supplement industry veteran Aaron Hefter.
The transaction follows the companies’ recently announced manufacturing partnership and marks Healthy Extracts’ expansion into the fast-growing beauty-from-within and functional wellness categories.
Aaron Hefter Founder & CEO said, “One of the biggest reasons this partnership made sense for us is the progress Healthy Extracts has made in such a short period of time. Their proprietary technologies, manufacturing capabilities, and vision for future OTC gummy innovations create something we believe is truly differentiated. Together, we see major potential not only in beauty and wellness, but also in helping shape the next generation of functional gummy delivery systems.”
Healthy Extracts projects the combined platform could achieve an annualized revenue run rate of approximately $24 million by the end of 2026, with revenues projected to exceed $55 million in 2027 as retail distribution and international expansion continue to grow.
The acquisition is structured as a combination of equity consideration and the assumption of cash and Healthy Extracts common stock. Based on the strategic growth trajectory, expanding retail penetration, celebrity-driven consumer engagement, and projected revenue expansion, Healthy Extracts currently views the Imaraïs Beauty platform as having an implied enterprise value of approximately $20 million.
Don Swanson, Chairman and CEO of Healthy Extracts, states, “This acquisition strategically positions Healthy Extracts within the approximately $787 billion global health and beauty market while significantly accelerating our long-term growth strategy. By combining Imaraïs Beauty’s market momentum, expanding retail footprint, and influential consumer reach with our proprietary precision-dose technologies, we believe we are creating a differentiated platform positioned to disrupt the health and beauty space.”
Imaraïs Beauty has already established strong retail momentum throughout the United States, including existing retail presence with major retailers such as Ulta Beauty, Target, Nordstrom, and Sprouts Farmers Market. The brand is also preparing for a significant nationwide CVS rollout next month, expanding into approximately 4400+ locations across the U.S. Internationally, the brand already has distribution in Canada and the United Kingdom through major retail channels, with broader worldwide expansion initiatives expected as the combined companies scale operations globally.
The combination of Healthy Extracts’ proprietary manufacturing technologies, precision-dose gummy systems, scalable infrastructure, and future OTC development capabilities with Imaraïs Beauty’s celebrity-driven consumer reach and rapidly growing retail presence is expected to create a category-defining platform within the women’s health and beauty market.
With more than 40 million social media followers, Sommer Ray is widely recognized as one of the most influential fitness personalities in the United States. Together with Aaron Hefter, the companies intend to create one of the leading women’s health and beauty gummy brands globally focused on great taste, lifestyle integration, and functional wellness benefits.
As part of the transaction, Sommer will be staying on board with the brand as Chief Innovation Officer. Aaron Hefter will become Chief Branding Officer (“CBO”) of Healthy Extracts while remaining President of Imaraïs Beauty, where he will continue overseeing brand strategy, retail expansion, influencer partnerships, and product innovation initiatives.
The acquisition also comes during a period of increasing investor interest and strategic consolidation within the gummy and wellness sector. Healthy Extracts believes in the combination of celebrity-driven consumer reach, proprietary delivery technologies, scalable U.S.-based manufacturing infrastructure, and future OTC opportunities positions the Company uniquely within the rapidly evolving functional wellness marketplace.
About Imaraïs Beauty
Imaraïs Beauty is a rapidly growing women’s health and beauty brand focused on great-tasting functional gummies designed to support beauty, wellness, and lifestyle optimization.
About Healthy Extracts Inc.
Healthy Extracts Inc. (OTCQB: HYEX) is a nutraceutical technology company focused on developing and manufacturing innovative health and wellness products utilizing proprietary delivery systems and precision-dose technologies.
PRESS CONTACT: Imarais@michelemariepr.com
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